HANYU WU. Leveraging Data Analytics and Consumer Insights for Targeted Marketing Campaigns and Personalized Customer Experiences. Journal of World Economy, [S. l.], v. 2, n. 3, p. 33–44, 2023. Disponível em: https://www.pioneerpublisher.com/jwe/article/view/444. Acesso em: 30 may. 2025.