Flipped Classroom in Media-Related Courses: Practical Exploration and Effectiveness Analysis—Based on “Student-Centered” Teaching Reform

Abstract

Driven by the Ministry of Education’s new round of audit and evaluation policies, universities are actively seeking teaching reforms. With the rapid development of the media industry and increasing demands for talent, current media-related courses face issues such as monotonous course structures and low student engagement. The flipped classroom, as an innovative teaching model, breaks the constraints of traditional teaching, stimulates students’ enthusiasm and initiative, and cultivates innovation and practical abilities. This paper explores the application of the flipped classroom in media-related courses, analyzes its effectiveness, and aims to provide new insights for cultivating media professionals.